Adviser Innovation logo
Advisor Inovation logo
Link Group, Ignition Wealth announce partnership

Link Group, Ignition Wealth announce partnership

author image
By Killian Plastow ·
June 30 2016

Link Group, Ignition Wealth announce partnership

Online platform provider Link Group has announced a partnership with digital advice service Ignition Wealth.

In a statement, Link Group explained that Ignition Wealth's advice tools will be integrated into their digital and mobile service, Link Digital Solutions.

Link Group's information, digital and data solutions' chief executive, Paul Gardiner, said the partnership would help superannuation funds "better engage with their members".

"This partnership with Ignition Wealth will allow us to pre-populate superannuation advice tools such as personal projections and simulations, and make them readily available within our clients' online member portals," he said.

Integrating the advice service into Link Group's administration software will, according to Ignition chief executive Mark Fordee, drive "greater member engagement".

"We are really excited to work with Link Group, an innovative technology partner to provide an excellent user experience and assist members," he added.

An initial proof-of-concept that integrates Link's online superannuation fund member portal with Ignition's advice platform has already been completed.


"Ultimately, this [partnership] will assist funds as they support their members in the journey from accumulation to retirement," said Mr Gardiner.

Unable to extract YouTube ID from URL
Forward this article to a friend. Follow us on Linkedin. Join us on Facebook.
Find us on Twitter for the latest updates

Subscribe to our Newsletter

We Translate Complicated Financial Jargon Into Easy-To-Understand Information For Australians

Your email address will be shared with nestegg and subject to our Privacy Policy

latest articles